The market stakeholders consist of the governments, other public Sector bodies, corporate entities, insurance companies, professionals, public servants, pensioners, teachers, students and national residents in the above market segments. There is now widespread agreement that market segmentation form an important foundation for successful marketing strategies and activities. Wind, ; Hooley and Saunders It implies it ensures that the elements of the marketing mix namely; price, distribution, products and promotion, are designed to meet particular needs of different customers.
Byit is likely that the average daily temperature will have risen by three degrees, which will have a negative effect on agriculture and livestock.
Though climate change increase the frequency and intensity of droughts, floods and other extreme weather events, but uncontrollable pest and diseases which are biological in nature also affect the agricultural production.
An institutionalised insurance scheme in agriculture was much required to improve the agri sector and make it attractive to investors. Along with the agricultural insurance which provides protection to key stakeholders in the agricultural production value chain in the event of crop failure or loss of yield due to natural disasters, to also minimise the high risks associated with livestock farming in the country, the National Insurance Commission NIA gave the GAIP the permission to begin the pilot phase of livestock insurance—which cushions farmers in the event of losses on their animals.
The focus of these programme is primarily to help smallholder farmers in the country. To find out more about Ghana Insurance Click here To reserve your spot for Ghana Insurance As per experts, one factor pining down microinsurance successes is education of clients; people do not understand the policy and then they feel disappointed when it comes to claim payments, and the second is about collaboration; to get insurance working will involves getting businesses to come together.
Deepening education, enforcing collaboration and providing a strict legal framework will spur Ghana on to increase subscriptions for microinsurance, industry watchers have said. Source 1, Source2 With the government striving towards making the insurance industry more profitable and promote the growth of microinsurance, Regional Director of MicroEnsure Holdings at Ghana Insurance conference, scheduled March in Accra, Ghana, will identify the best practices and offer concrete recommendations on the way forward for the development of microinsurance in Ghana.
To reserve your spot for Ghana Insurance This relates, non-life cession rates in Africa are significantly higher than in established markets because of frequently weaker capitalisation levels of primary insurers and a relatively high share of proportional reinsurance arrangements.
Regulators in numerous African countries are recently demanding more risk to be retained and reinsured locally.
This scheme does contribute to increasing awareness and insurance penetration, as it encourages the setup of local reinsurers and persuades foreign insurers and reinsurers to set up businesses locally.
Economic growth, diversification and societal change have created opportunities for insurers and reinsurers both. With the bullish prospects of reinsurance market in Africa and the arising opportunities for growth, Ghana is moving towards revolutionizing its reinsurance industry.
Following the advancements, Ghana Insurance conference, scheduled March, in Accra, Ghana will bring about a platform for industry leaders in the sector to keep them updated with the latest industry developments, marketing strategies and opportunities and challenges confronted by Ghana and furthering the potential for Ghana.
The industry is expected to grow at a forecast-period CAGR of With the separation of Life and Non-Life insurance markets, the economy is focusing on strengthening both of these sectors. With the recent developments in Ghana including rising public awareness about insurance benefits, advancements in the regulatory framework, expansion of the middle class population and acceptance of mobile insurance products, the Ghanaian insurance industry is driving towards progressive growth.
Rapid growth in the recent past reveals the huge potential to grow and can contribute enormously in the national development.
Some veterans in the field believe that the innovative sound methodologies in the insurance industry can revolutionize the industry and can even result in twofold growth.
The emerging technologies, upcoming developments in terms of client segments and the overall economic expansion in the continent has forced regional insurers to rethink and has forced the global players to look at Ghana as a strategic market for growth. Due to the budding mobile insurance sector, a sturdy rise has been seen in the insurance sales owing to the trust of the general public in the mobile operators.Nurses regularly forced to perform heavy cleaning duties, survey finds ing staff to undertake.
More than 50% of the survey's respondents say that they believe cleaning services for their own ward are inadequate, while around 20% say that their trust had made cuts to the cleaning budget within the past 12 months.
They claim that these cuts have led to them being forced to disinfect washrooms. Pestle Analysis of Barclays Plc Essay. PESTEL ANALYSIS OF BARCLAYS PLC PESTLE analysis is very useful for studying the environment in which a company operates and accessing external factors influencing the company in the markets it operates.
Find the latest and comprehensive SWOT & PESTLE Analysis of Barclays, a United Kingdom based multinational bank. Strategic Analysis of Barclays Group PLC Essay Introduction Barclays group PLC is one of the largest financial providers in America, Europe, Asia, Australia, Africa and Middle East., It which is mainly engaged deals with credit cards, retail banking, investment banking, .
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